Photo: Harley WeirWinona Ryderis going grunge forMarc Jacobs' latest campaign.TheStranger Thingsactress, 50, donned a chic black dress with a low-cut neckline for one of the looks as part of the designer brand’s latest photoshoot. A pair of tan platform boots completed the ensemble, and Ryder served sultry glam with a heavy dark eyeliner that matched her nail polish.The campaign serves as the official launch of Marc Jacobs' new purse, theJ Marc shoulder bag, which is available Wednesday and comes in a variety of colors –– including blue, magenta, orange, and green as well as black and white, and tan. Ryder wore the bag as a clutch, a crossbody purse, and a shoulder bag in each of the photos.“My Winona ❤️,” designer Marc Jacobs commented on anInstagram videoof Ryder’s photoshoot.Emma Wyman is credited as the stylist for the look for the campaign, which comes nearly 20 years after Ryder’s first collaboration with the fashion brand. She previously served as the face of the label’s Spring 2003 campaign. Ryder also became an ambassador for Jacobs' beauty brand in 2015.Harley WeirIn a separate photo, theBeetlejuiceactress covered up wearing a black leather coat with a tan fur trim. She let her bangs cover her face as she accessorized with gold jewelry pieces and a printed tan purse.Never miss a story — sign up forPEOPLE’s free daily newsletterto stay up-to-date on the best of what PEOPLE has to offer, from juicy celebrity news to compelling human interest stories.Harley WeirShe went with a lighter fashion for a third outfit, wearing a slinky, light blue dress with black lace trim. She accessorized with a pair of black platform strappy heels.Harley WeirThe campaign launch follows the season 4 premiere ofStranger Things, which debuted on May 27. Ryder portrays Joyce Byers, the mom of both Jonathan (Charlie Heaton) and Will (Noah Schnapp), in the series.She previously opened up aboutplaying characters her agein 2016, tellingTimeahead of the premiere ofStranger Thingsthat she found it to be “liberating.“RELATED VIDEO: ‘Stranger Things’ Season 3 Breaks Netflix Viewership Record"I know there’s a lot of conversations right now about ageism, and I know a lot of actresses who have a tough time, and I’ve gotten offered those mom parts,” she toldTimein 2016. “But you can make something of it. For me, I’m finally getting to play my own age, and it’s liberating. I would not want to go back to playing the ingénue.”
Photo: Harley Weir
Winona Ryderis going grunge forMarc Jacobs' latest campaign.TheStranger Thingsactress, 50, donned a chic black dress with a low-cut neckline for one of the looks as part of the designer brand’s latest photoshoot. A pair of tan platform boots completed the ensemble, and Ryder served sultry glam with a heavy dark eyeliner that matched her nail polish.The campaign serves as the official launch of Marc Jacobs' new purse, theJ Marc shoulder bag, which is available Wednesday and comes in a variety of colors –– including blue, magenta, orange, and green as well as black and white, and tan. Ryder wore the bag as a clutch, a crossbody purse, and a shoulder bag in each of the photos.“My Winona ❤️,” designer Marc Jacobs commented on anInstagram videoof Ryder’s photoshoot.Emma Wyman is credited as the stylist for the look for the campaign, which comes nearly 20 years after Ryder’s first collaboration with the fashion brand. She previously served as the face of the label’s Spring 2003 campaign. Ryder also became an ambassador for Jacobs' beauty brand in 2015.Harley WeirIn a separate photo, theBeetlejuiceactress covered up wearing a black leather coat with a tan fur trim. She let her bangs cover her face as she accessorized with gold jewelry pieces and a printed tan purse.Never miss a story — sign up forPEOPLE’s free daily newsletterto stay up-to-date on the best of what PEOPLE has to offer, from juicy celebrity news to compelling human interest stories.Harley WeirShe went with a lighter fashion for a third outfit, wearing a slinky, light blue dress with black lace trim. She accessorized with a pair of black platform strappy heels.Harley WeirThe campaign launch follows the season 4 premiere ofStranger Things, which debuted on May 27. Ryder portrays Joyce Byers, the mom of both Jonathan (Charlie Heaton) and Will (Noah Schnapp), in the series.She previously opened up aboutplaying characters her agein 2016, tellingTimeahead of the premiere ofStranger Thingsthat she found it to be “liberating.“RELATED VIDEO: ‘Stranger Things’ Season 3 Breaks Netflix Viewership Record"I know there’s a lot of conversations right now about ageism, and I know a lot of actresses who have a tough time, and I’ve gotten offered those mom parts,” she toldTimein 2016. “But you can make something of it. For me, I’m finally getting to play my own age, and it’s liberating. I would not want to go back to playing the ingénue.”
Winona Ryderis going grunge forMarc Jacobs' latest campaign.
TheStranger Thingsactress, 50, donned a chic black dress with a low-cut neckline for one of the looks as part of the designer brand’s latest photoshoot. A pair of tan platform boots completed the ensemble, and Ryder served sultry glam with a heavy dark eyeliner that matched her nail polish.
The campaign serves as the official launch of Marc Jacobs' new purse, theJ Marc shoulder bag, which is available Wednesday and comes in a variety of colors –– including blue, magenta, orange, and green as well as black and white, and tan. Ryder wore the bag as a clutch, a crossbody purse, and a shoulder bag in each of the photos.
“My Winona ❤️,” designer Marc Jacobs commented on anInstagram videoof Ryder’s photoshoot.
Emma Wyman is credited as the stylist for the look for the campaign, which comes nearly 20 years after Ryder’s first collaboration with the fashion brand. She previously served as the face of the label’s Spring 2003 campaign. Ryder also became an ambassador for Jacobs' beauty brand in 2015.
Harley Weir
In a separate photo, theBeetlejuiceactress covered up wearing a black leather coat with a tan fur trim. She let her bangs cover her face as she accessorized with gold jewelry pieces and a printed tan purse.
Never miss a story — sign up forPEOPLE’s free daily newsletterto stay up-to-date on the best of what PEOPLE has to offer, from juicy celebrity news to compelling human interest stories.
She went with a lighter fashion for a third outfit, wearing a slinky, light blue dress with black lace trim. She accessorized with a pair of black platform strappy heels.
The campaign launch follows the season 4 premiere ofStranger Things, which debuted on May 27. Ryder portrays Joyce Byers, the mom of both Jonathan (Charlie Heaton) and Will (Noah Schnapp), in the series.
She previously opened up aboutplaying characters her agein 2016, tellingTimeahead of the premiere ofStranger Thingsthat she found it to be “liberating.”
RELATED VIDEO: ‘Stranger Things’ Season 3 Breaks Netflix Viewership Record
“I know there’s a lot of conversations right now about ageism, and I know a lot of actresses who have a tough time, and I’ve gotten offered those mom parts,” she toldTimein 2016. “But you can make something of it. For me, I’m finally getting to play my own age, and it’s liberating. I would not want to go back to playing the ingénue.”
source: people.com
